Table of Contents

Note: Sections of the video have been referenced below with corresponding times in the video for ease of access

Total Video (Length)	911:2324
Types of Groups	1:12	0:51		POS - Create Ticket from Reservation (Assign Table and Server)	5:36
	2:40		6:25
	3:15		7:16
POS - Show Admin Dashboard (Make Real Time Reservations)	4:35	POS - Convert Open Ticket to Member Charge	7:46	Creating Dynamic Groups	4:56
Accessing Groups	2:26	Adding Rules to Dynamic Groups	5:30
Creating Static Groups	2:58	Exporting a Dynamic Group	6:18
Adding Members to Static Groups	3:23	How Members Join Opt-in Groups	9:45
Dynamic Groups Overview	4:08

Content

Table of Contents

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By using Dynamic and Static Groups, effective target marketing via the Blast Email System can be achieved. The more groups available, the easier it will be to ensure that the right people receive the right message. This should also increase email open rates as users are not bombarded with messages that are not relevant to their interests.
Special Dynamic Groups may need to be set up to create certain recurring emails. For instance, if you’re looking to create a group that pulls members between the ages of 35-45 years of age, this is a Special Dynamic Group that must be set up by Clubessential.
Want to send out various Newsletters to your membership? Create a Static Group that is an Opt-In Group so members have the choice of receiving the communication. Don’t forget to Cross Market on your Newsletter as members may have varying interests.
Trying to target members who bought a particular beverage or food item? This can easily be done using Dynamic Groups since rules are based upon information from the Accounting System and the Directory. By creating a group of members who purchase a particular beverage or food item, you can then target that group again for specials or certain events based on their purchasing choice.

Downloadable Guide